75% of the Time
in
Magazines, Newsletters,
Newspapers,
and Journals
What more do you need to know? Except that it costs $5 and is downloaded seconds after you order it!
Here’s how Gordon’s 30-page $5 ebook
starts:
“Repeatedly
and reliably placing your niche articles in magazines, newsletters,
newsletters, and journals is flat-out gilded, an almost perfect way to get
publicity that validates your expertise and sells your niche product(s).
“In
fact, articles may be the very best business cards to show what you know and
how well you can articulate it. Put that and your name in front of the right
people often enough and you’ve got cashable results without spending thousands
of dollars on promotion. That presumes, of course, that what you write is well
crafted, interesting, honest, and does what you implied to the editor to get it
on those pages to begin with! So let’s begin with some bedrock premises:
* At the risk of
redundancy (though it can’t be repeated too often), what you send the editor is
well crafted, interesting, and honest;
* The article more
than fulfills the promises you made in the query letter;
* It
arrives on time and in the format the editor expects (like a digital download, a
snail-mailed and printed manuscript, or both), and
* It
includes a bio slug like those used in other, similar articles on that editor’s
pages—and a link or two back to your website or a specific page, if the editor
permits it.
“If
you do that, and the writing is sharp and grammatically correct, you can expect
to sell far more than 75% of what you submit. You can even sell 200 or 500%.
It’s done all the time.
“The Not-So-Secret Formula
“If
you want to sell almost everything you submit, just stick to these guidelines:
…